PANORÂMICA is an independent production company founded in 2003 by Mara Lobão, member of the International Academy of Television, Arts & Science and Rodrigo Montenegro. Based in Rio de Janeiro and São Paulo, the company creates and produces for TV, cinema and VOD, in different genres as fiction, factual, formats, reality shows and branded content. Panorâmica works for all the major broadcasters and distributors in Brazil such as Globo, Record, SBT, Universal Channel, A&E, Gloob, NBCU Distribution, 20th Century Fox, Buena Vista International, Downtown Filmes, Globo Filmes, amongst others.
Panorâmica has created and produced GABY ESTRELLA, 126 x 26’, a successful live action kid’s show nominated for the Emmy Kids Awards and the BANFF Awards. The series was sold for Italy, Israel, Portugal and Africa and has numerous licensed products such as CD, games, dolls, school and party supplies. The company has also produced the spin off the series GABY ESTRELLA: THE MOVIE, released in 2018 and two other kids movies – TUDO POR UM POP STAR (2018/1,2 million views), based in the book with the same title by Thalita Rebouças, and CINDERELLA POP (2019), based in the book by Paula Pimenta. Thalita and Paula are the best sellers of kids and teen books in Brazil.
Panorâmica uses its expertise to develop and produce strong Intellectual Properties. Not only for kids but also for high quality drama/action series such as NO RETURN, 13 x 46’, an action/adventure for TV Record and A&E - internationally distributed by Armoza Formats; the police drama TRAILS OF HATE, 18 x 46’ - for NBCU Distribution, aired at Universal Channel and FOX Premium; and The investigative/drama THE ABSENTEES, 10 x 46’ - for TNT’s Turner. Panorâmica is now developing an investigation series based on the books of Agatha Christie – POIROT IN SALVADOR.
Additionally, the company created the Globosat’s Writing Development Program in 2013 and 2014. The project trained more than 400 Brazilian TV professionals and brought top tier talents such as Martha Kauffman (Friends), Anthony Zuicker (CSI), Darren Starr (Sex and the City), Dan Halstead (Manage-ment), and the master of writing Robert Mckee with his world prominent seminars STORY and GENRE.