PANORÂMICA is an independent production company founded in 2003 by Mara Lobão, member of the International Academy of Television, Arts & Science and Rodrigo Montenegro. Based in Rio de Janeiro, the company has created and produced more than 50 projects for TV, cinema and streaming, in different genres as fiction, factual, formats, reality shows and branded content. Panorâmica works with all the major players such as Netflix, Amazon, Disney, Warner, Discovery, Globo, Record, SBT, HBO MAX, amongst others.


Panorâmica has created and produced GABY ESTRELLA, 126 x 26’ a successful live action kid’s show nominated for the Emmy Kids Awards, the BANFF Awards and APCA Awards. The series was coproduced with Gloob and Chatrone, and sold for Italy, Israel, Portugal and Africa. It also has numerous licensed products such as CD, games, dolls, school and party supplies. The company has also produced the spin off the series GABY ESTRELLA: THE MOVIE (2018); and other kids movies – TUDO POR UM POP STAR (2018/1,2 million views), based in the book by Thalita Rebouças, CINDERELLA POP (2019), based in the book by Paula Pimenta. Internationally known as DJ CINDERELA, the movie was released in Netflix in all territories and had a great performance in multiple countries. Thalita and Paula are the best sellers of kids and teen books in Brazil. In 2020 Panoramica produced the teen movie CONFESSIONS OF AN EXCLUDED GIRL for Netflix.


Panorâmica uses its expertise to develop and produce strong Intellectual Properties. Not only for kids but also high-quality drama/action series such as NO RETURN, 13 x 46’, an action/adventure for TV Record and A&E - internationally distributed by Armoza Formats; the police drama TRAILS OF HATE, 18 x 46’ - for NBCU Distribution, aired at Universal Channel and FOX Premium; and the investigative/drama THE ABSENTEES, 10 x 46’ – for HBO MAX. On the non-fiction field, the company produced successful international formats in Brazil such as INTERVENTION BRAZIL, for A&E, and CATFISH BRAZIL, for MTV/Viacom, among many other originally Brazilian shows.


Additionally, the company created the Globosat’s Writing Development Program in 2013 and 2014. The project trained more than 400 Brazilian TV professionals and brought top tier talents such as Martha Kauffman (Friends), Anthony Zuicker (CSI), Darren Starr (Sex and the City), Dan Halstead (Manage-ment), and the master of writing Robert Mckee with his world prominent seminars STORY and GENRE.